CASE STUDIES

BUSINESS DEVELOPMENT

TailorAfrica

LUXURY TRAVEL OPERATOR

Brand and UX Design for Google Ads Sales Funnel targeting International traveler's to South and East Africa.

GOOGLE ADS CTR IMPROVEMENT IN UNDER 30 DAYS

INCREASE IN YEARLY REVENUE WITH GOOGLE ADS FUNNEL

Background

TailorAfrica is a luxury honeymoon safari operator servicing four & five star international guests to South & East Africa.

Objectives

Grow lead volume and decrease CPA whilst discovering new lead streams to capture largest share of the African honeymoon niche by targeting USA, Australia & UK guests.

Key Services

Brand, Web & Mobile Design

Content Research & Development

Google Ads Management

Conversion Rate Optimisation

Sales Funnel Optimisation

Operations & Strategy

BioSmart

BIO-TECH COMPANY

Startup Bio-Tech company in pre-launch phase ahead of exciting entry into the COVID-19 test kit supply niche.

TOTAL NUMBER OF COVID-19 TEST KITS PRODUCED PER DAY

BETTER PRICED THAN MARKET DUE TO PRODUCTION SYSTEMS

Background

Bio-Tech Africa is the reputable group behind this exciting Startup (Regulatory Docs Pending) and looks to bring industry-best standard testing to South Africa and almost 50% of the local price.

Objectives

Create Step 1 Website and UX strategy in anticipation of Regulatory approval.

Key Services

Market Research

Competition Analysis

Minimalist Design UX

Source Imagery

Copywriting

Web & Mobile

WallGenie

HOME & OFFICE DECOR

Custom designed wall coverings using South Africa's best eco-friendly, imported and easy-to-wash wallpaper.

AVERAGE GOOGLE ADS CLICK THROUGH RATE SINCE LAUNCH

VISITOR TO LEAD CONVERSION ON WEB AND MOBILE USERS

Background

New Startup combining hospitality industry service with experienced graphic designers and installers to service residential and commercial wallpaper demand in Cape Town & Gauteng.

Key Services

Logo V1 Design

Web & Mobile UX

Wallpaper Set Design

Objectives

Create multiple lead streams using a combination of Social Media, Google Ads and Google SEO marketing. 

Capture Top 5 market leader ranking within 6 months.

Content Development

Google Ads Management

Sales & Project Management

SafariHome

LUXURY TRAVEL OPERATOR

North America facing SEO portal previously ranked #1 in USA market for more than four years. 

FOR HIGH INTENT SEARCH TERMS IN USA, UK & CANADA

LEAD TO SALE CONVERSION RATE 

IN 2019/20

Background

African Safari Home has worked in close partnership with a leading South Africa Tour Operator to fill international demand for luxury five star safaris in South and East Africa.

Objectives

Drive organic Google traffic through search engine optimisation (SEO) and convert using a team of experienced destination specialists with group buying power.

Key Services

Content Development

Keyword Research

Link Building

Infographic Design

Blogger Outreach

Sales & Operations

AtticInventory

LONDON PROPERTY INVENTORY

Generate new leads through digital marketing and update brand design for better market placement.

BETTER WEBSITE CONVERSIONS WITH BASIC UX UPDATES

ORGANIC GOOGLE TRAFFIC IN UNDER  60 DAYS

Background

Attic Inventory has more than 10 years experience in the London Property Inventory Market.

Objectives

Create new sources of revenue through digital marketing and an updated brand design.

Key Services

Brand, Web & Mobile Design

Content Research & Development

Google Ads Management

Conversion Rate Optimisation

Sales Funnel Optimisation

Operations & Strategy

Pawn.co.za

SHORT TERM ASSET LOANS

From concept to South Africa's leading short term asset provider in under 3 years with Google Marketing.

GOOGLE SEO RANKINGS FOR MULTIPLE LOCAL SEARCH TERMS

COMPETITOR ON GOOGLE ADS USING SALES FUNNELS

Background

Pawn.co.za 7 years ago was a Startup without a digital presence and today, they're South Africa's #1 asset loan company.

Key Services

Brand, Web & Mobile Design

Content Research & Development

Google Ads Management

Objectives

Capture #1 positions on Google for high-intent search terms using a combination of Google Ads and SEO Dominance. In addition build white label companies to further feed the network.

Conversion Rate Optimisation

Sales Funnel Optimisation

Operations & Strategy

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